Category: Marketing Planning

Marketing Resources Needed: Money, Time, Expertise, Energy

A common question from companies interested in creating marketing plans or communications is, “How much will this cost?”. A common question from designers, agencies, web firms, printers and other providers is, “Do you have a budget?”. The reasons are obvious…

Online Marketing: SMM, SEO and More for Small Business

The internet remains a mystery. No, this is not a commentary on why kitten videos are so popular, but rather about how a small to medium size business deals with online marketing. It’s a mysterious world of online marketing. Most

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Message Drives Marketing

Consider this: you decide to plant a garden in your front yard for flowers. Also, a vegetable garden in the back yard. And maybe a window garden of herbs. Great plan! Those gardens are going to be beautiful and productive.

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