You may have heard that Google Adwords is becoming Google Ads. Not ground shaking right? More than a rebrand, it looks like the next step in Google’s online marketing platform. In addition to the rebrand, Google is improving integration between Ads…
You may have heard that Google Adwords is becoming Google Ads. Not ground shaking right? More than a rebrand, it looks like the next step in Google’s online marketing platform. In addition to the rebrand, Google is improving integration between Ads…
Or “How I Came to Watch the Same Ad in an App 17 Times in a Row” Ever been in an app in which you get bonuses, more turns or something else in exchange for watching a video ad? I…
Received this email today. At first, I thought it was a junk email. You know, the kind that is mass emailed to a purchased list. Then I realized this was different. It was addressed to me. From a company that…
The internet remains a mystery. No, this is not a commentary on why kitten videos are so popular, but rather about how a small to medium size business deals with online marketing. It’s a mysterious world of online marketing. Most…