Today’s One Minute Marketing topic is Innovate… a crisis recovery tip I once heard a keynote from Gordon Mackensie, a creativity expert at Hallmark Cards. He said companies can be like tanker trucks. They have baffles which keep the liquid…
Tag: pandemic
Innovate: One Minute Marketing Tip
Tagged with: crisis communications, innovate, innovation, marketing tips, one minute marketing, pandemic
Covid-19 Coronavirus Communications Checklist
Pandemic Communications Checklist During a crisis situation it is good to have a checklist of communications. Here is a quick checklist for the current pandemic: Internal Communications Overcommunicate. Staff are looking to leaders to provide guidance and information. No matter…