Month: June 2015

Using PR and News Releases to Build Awareness and Web Traffic

That sounds like a fun title to an article. Here’s why it’s worth a look: I often get questions like: “What is news?” PR, public relations, or commonly known as news releases, are a great way to build awareness in

Tagged with: ,

You ARE the Brand, Not the Logo

Let’s Talk about Brands What is a brand? We’ve defined it as the essence of the company and how it delivers its goods and services. Those things that make the company unique. However, if you asked most people about brands,

Tagged with: , , ,